New cars sold by a number one volume Chevrolet in 2014…1377. New cars sold by same dealer in 2017…2736. An astounding 74% increase. Only strategic change made by dealership management? At the beginning of 2015, we decided to partner with the Digital to Dealer team comprehensively on all our media and digital campaigns for our new, pre-owned, and service departments. Unless you’ve already stopped reading and are calling them now, I strongly recommend you partner with them too.