Your Automotive Marketing Specialists

Your Automotive Marketing Specialists

Holiday Throwbacks

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3 min read

Well, it’s been another crazy year, so to wrap it up with our last blog of 2021, we are having some fun! We’ve compiled some great throwbacks from earlier in the year and years past. From old cars to automotive ads and even some blogs you might want to revisit, we hope you enjoy this trip down memory lane!

Classic Cars

Let’s start with the best part – cars! According to Autolist.com, the 1964 Pontiac GTO tops the list of the 15 Greatest American Classic Muscle Cars. According to the article “While the first true American muscle car is debatable, fingers often point to the Pontiac GTO. Pontiac’s performance car presented buyers with a big block V8 engine at an affordable price. Not only was the GTO affordable, but Pontiac successfully marketed it based on performance figures never before offered.”

Another classic that makes the list is the 1970 Chevrolet Chevelle SS 454. They write “The Chevelle offered distinct muscle car lines and was sleek with a slightly slanted back end and bulging hood to present the speed and power provided. The Chevy Chevelle looked like a sports car that would beat all newcomers, and it generally did. Even fifty years later, the Chevelle retains its iconic status as one of the most celebrated and collectible American muscle cars of all time.”

While there are so many great muscle cars on this list, the third one we are highlighting is the ever classic (and one of my favorites) Mustang. Making the list is the 1970 Ford Mustang Boss 429. “The Ford Mustang Boss 429 is one of the most sought-after classic cars globally, with only 1,359 units being built throughout its two-year run between 1969 and 1970. The 1970 BOSS 429 saw only 499 units produced, making it a scarcity among collections.”

Automotive Ads

Of course, you cannot talk best cars ads of all time without mentioning VW. The “Think Small” campaign

that VW launched is one of the most iconic and even changed the way many cars were advertised adding a little personality with this campaign.

In 2020 when Covid changed the world as we know it, many manufacturers stood out for the advertising

they developed in uncertain times. Financialexpress.com put together a great compilation of these campaigns. One of these campaigns showcases KIA where the driver turns around and goes back home stating that “Going back does not mean we would never move ahead. As we pass through these tough times, let’s look for the silver lining

together.” The OEM definitely stood out for this heartfelt commercial promoting social distancing.

Lastly, when it comes to best automotive ads, we asked Kristen, our Art Director which ad created by our very own design team this year was her favorite! Kristen chose this ad, created for our Automotive Software client, WebBuy because it’s so modern looking!

 

Throwback Reading

If you’re new to our site or our blog, then this is a perfect throwback for you highlighting some of our most important blogs of 2021. We will start off with social media as this blog still holds very true. Catch up on this one to take your social media strategy to the next level. It’s no surprise this one is placed in the top of 2021. While more car buyers did venture out to buy cars than in 2020, home car buying is still on the rise and it doesn’t look like it’s going anywhere anytime soon. Here’s our Car Buying From Home Experience Blog.  As an automotive marketing agency, we often get asked about hiring an agency like ours vs. spreading the advertising out across multiple vendors or using a large company like Dealer.com. We compare the options in this blog. Of course, to help prepare you for the upcoming year, you’ll definitely want to read this one: “Digital Marketing Trends 2022.”

While this blog was all in good fun, we are also here to help you get down to business in 2022. If you’re looking to stand out next year and do something different, Digital to Dealer Direct is the place to be. Contact us online today or call us at 877-958-4524.

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