Your Automotive Marketing Specialists

Your Automotive Marketing Specialists

Digital to Dealer Direct Blog

Stay up to date on the latest tools and trends in automotive marketing.

Understanding Target Audiences

3 min read DigitalMarketing.org defines a target audience as “a group of people defined based on their common characteristics such as demographics and behaviors.” Understanding and marketing towards

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Customer Service Etiquette

3 min read In any business that you’re in, good customer service is a key element when dealing with clients from start to finish. You want to exceed

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LABOR DAY ADVERTISING

3 min read Labor Day is right around the corner, and this year it’s more important than ever before to take some time to think about how you’ll

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Offering Rewards and Incentives

3 min read It’s no secret that in recent years, competing and surviving in the automotive industry has become, to say the least, increasingly challenging and complex. Customer

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Targeting At-Home Car Shoppers

3 min read A customer’s car search starts with online research before heading into the dealership. 80% of consumers start their search with a different manufacturer in mind than

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Client Agency Relationship

2 min read Relationships between clients and agencies are key because, without a good relationship, projects may not be done as well as they could be. Looking into

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OEM Requirements

3 min read Auto OEMs or “Original Equipment Manufacturers” are the official and genuine parts created directly by the vehicle’s maker; however, some in the automotive industry have

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Switching Your Focus from New Car Sales to Used?